By Going once! Going twice! We're SOLD!
Sold on the benefits of using professional auctioneers in event fundraising, that is!
With nonprofits relying heavily on live events to support their missions, all kinds of fundraisers from silent auctions to gala dinners serve as alluring outlets for focused fundraising efforts. Live auctions are popular and effective events for nonprofits as they engage donors with a live host and encourage a competitive auction environment that can result in racing hearts and bidding wars. However, nonprofits looking to maximize the success of their live auction events should consider using a professional auctioneer over their most extroverted volunteer.
Here are the Top 5 advantages of procuring the talents of a benefit auctioneer!
01. Engagement Expertise
02. Auction Item Awareness
You might still be memorizing the auction item placement Curve from our How to Structure a Live Auction guide, but professional auctioneers are the ones who invented it.
In addition to generating excitement, professional auctioneers possess the skills and strategies to maximize the value of the items being auctioned at your events. They know how to highlight the unique features and benefits of each item to create a compelling narrative that resonates with donors and drives up bidding. Professional auctioneers are experts at analyzing the room's reactions to items in real time and determining the best timing and strategy for each item--ensuring that it sells for its highest possible value.
03. Donor Confidence
If you're thinking a professional auctioneer sounds like a safe bet, you're not the only one.
Professional auctioneers bring a level of professionalism and credibility to the event that can boost donor confidence with the simple act of being there! Utilizing a professional auctioneer reinforces the legitimacy and credibility of the event, showing potential donors that the nonprofit is committed to putting on a successful and well-run fundraiser by investing resources in it.
Donors are more likely to trust and respect an auctioneer who is experienced and knowledgeable, which can lead to increased participation and higher bids. A professional auctioneer can also help build relationships with donors by engaging them in a positive and engaging manner, creating a memorable experience that encourages them to return for future events.
04. Event Experience
Another key benefit of using professional auctioneers is their ability to handle the complex and challenging situations that nonprofit fundraisers often face.
Auctions can be unpredictable on the day, with last-minute changes, technical difficulties, and difficult bidders all presenting potential hurdles. Professional auctioneers have the studied skills and real-world experience to navigate these challenges with ease, ensuring that the auction runs smoothly and successfully for your nonprofit. Their expertise can help nonprofits avoid potentially costly mistakes and maximize the fundraising potential of the event.
05. Guiding Principals
Professional auctioneers can also provide valuable advice and leadership to nonprofits throughout the planning process. They can help select the most appealing and valuable items for the auction, create an effective auction strategy, and develop engaging and persuasive messaging that supports your nonprofit's overall mission.
Professional auctioneers can also assist with pre-event promotion and marketing, helping to attract a larger and more diverse audience to the event. Pros often have a wide network of connections within the fundraising community, which can help attract high-profile donors and increase the visibility of the nonprofit.
O O O
In conclusion, nonprofit organizations can greatly benefit from using professional auctioneers for their fundraising events. These skilled professionals bring a level of expertise, energy, and credibility to the auction that can significantly impact its success. By engaging a professional auctioneer, nonprofits can create an exciting and engaging auction experience that drives up bids, maximizes the value of items, and boosts donor confidence. With their wealth of experience and knowledge, professional auctioneers can help nonprofits raise more money and support their world-changing missions and programs.
Finally, Auction Packages would like to offer warm congratulations to Doug Sorrel on a well-deserved retirement after 46 years of auctioneering, during which he help raised over 50 million dollars.
